Connecting with Global Buyers: The Best Localization Strategies

With the global eCommerce growth accelerating, entering new markets and addressing needs of local customers is a must. But where to start?

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Source: freepik.com

Localizing the buying process

1. User experience localization

Amazon’s US website
Amazon’s Japan website

2. Shopping cart localization

Source: 2Chekout’s case study with Visicom Media on cart flow preferences

3. Pricing Localization

4. Payment Methods Localization

Source: 2Checkout

5. Tax and Compliance Localization

Source: 2Checkout

6. Support Localization

Conclusion

Marius Balcanu

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We localize apps, games, websites, & software and provide video production, multilingual marketing & instant translation services. Visit us at alconost.com

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Blog of Alconost Inc.

We localize apps, games, websites, & software and provide video production, multilingual marketing & instant translation services. Visit us at alconost.com